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MGMT 345Marketing Strategy

Units
0.50
Faculty
Arts
Subject
Management
Cross-listed
ARBUS 303

When it runs

  1. F24
  2. W25
  3. S25
  4. F25
  5. W26
  6. S26
  7. F26
  8. W27
  9. S27

Ran in 5 of the last 7 terms. Winter 2027: scheduled, 5 lecture sections. Spring 2027: schedule not out yet.

Building on the fundamentals introduced in Principles of Marketing, students are given an opportunity to apply these concepts to real world situations in an interactive learning environment. Using cases and simulated markets, students make strategic decisions, defend their decisions, and see the repercussions in real time.

Prerequisites

  • Complete 1 of the following
    • Must have completed at least 1 of the following:
      • ARBUS302 - Principles of Marketing (0.50)
      • ENBUS211 - Principles of Marketing for Sustainability Professionals (0.50)
      • MGMT244 - Principles of Marketing (0.50)
    • Must have completed the following:

Antirequisites

  • Complete all of the following
    • Not completed nor concurrently enrolled in any of the following:
    • Not completed any of the following:

Leads to

No course lists it as a requisite.

Fall 2026 sections

Enrolment from UW Open Data, which can trail Quest by up to two days. Instructors and rooms: Schedule of Classes.
SectionClassEnrolledMeets
LEC 001815610 / 10TTh 13:00–14:20
LEC 002815810 / 10TTh 11:30–12:50
LEC 081815910 / 10Online or by arrangement

Winter 2027 sections

Enrolment from UW Open Data, which can trail Quest by up to two days. Instructors and rooms: Schedule of Classes.
SectionClassEnrolledMeets
LEC 00137940 / 10MW 08:30–09:50
LEC 00237950 / 10TTh 13:00–14:20
LEC 08141530 / 10Online or by arrangement
LEC 70114671 / 9999Online or by arrangement
LEC 702163720 / 9999Online or by arrangement

Reviewed on UW Flow

67% liked it

From 3 ratings on UW Flow. Read them all on UW Flow.

Check it elsewhere for Fall 2026

Calendar versions

Undergraduate Calendar