REC 215Marketing Recreation, Sport, and Events
- Units
- 0.50
- Faculty
- Health
When it runs
- F24
- W25
- S25
- F25
- W26
- S26
- F26
- W27
- S27
Ran in 2 of the last 7 terms. Winter 2027: scheduled, 2 lecture sections. Spring 2027: schedule not out yet.
Exploration of marketing concepts and methods available to public, commercial and private recreation, sport and event organizations. Topics may include the marketing philosophy, market research, market segmentation, and marketing mix strategies related to programming, distributing, pricing and promoting recreation, sport, and event experiences.
Prerequisites
- Complete 1 of the following
- Enrolled in Event Management Minor, 4G-Recreation & Leisure Studies, H-Recreation, Leadership & Health, JH-Recreation, Leadership & Health, H-Sport & Recreation Management, JH-Sport & Recreation Management, H-Therapeutic Recreation, or JH-Therapeutic Recreation
- Enrolled in H-Recreation & Leisure Studies, JH-Recreation & Leisure Studies; H-Recreation & Sport Business, JH-Recreation & Sport Business
Antirequisites
None listed.
Leads to
No course lists it as a requisite.
Winter 2027 sections
| Section | Class | Enrolled | Meets |
|---|---|---|---|
| LEC 001 | 2723 | 0 / 140 | MWF 10:30–11:20 |
| LEC 701 | 1001 | 92 / 9999 | Online or by arrangement |
Reviewed on UW Flow
96% liked it98% easy87% useful
From 25 ratings and 5 comments on UW Flow. The most helpful comments, quoted as written, without names. Read them all on UW Flow.
Had Luke Potworka for this class. Such an easy class. Just need to do five micro-reflections and three quizzes. Such a great prof to talk to. Really cares about his classes.
Apr 2025 · liked itOn UW FlowRemove this
Luke is the best prof, take all his classes. Organized, clear, and nice and easy.
Apr 2025 · liked itOn UW FlowRemove this
One of the best courses I've taken. It's pretty easy but also interesting and you don't have to do all that much work outside of class. If you're very interested in sports and like to learn about other events like festivals, you will probably be disappointed but still enjoy the course.
May 2023 · liked itOn UW FlowRemove this
RON IS THE BEST PROF OF ALL TIME OMGGG. This class is hands down one of the best classes you will ever take!!! You learn so much useful information and Ron is just super engaging. GO TO CLASS! You don't want to miss his jokes and stories :)
Apr 2021 · liked itOn UW FlowRemove this
Luke Potwarka is literally one of the best profs ever! makes the content super interesting and tests are pretty easy, No final! Alot of different marketing approaches and will definitly get you hooked on marketing!
Apr 2013 · liked itOn UW FlowRemove this
Check it elsewhere for Fall 2026
- Undergraduate Calendar, 2026–27The official entry
- Requirements for Fall 2026Waterloo’s requisite checker
- Schedule of Classes, Fall 2026Instructors, rooms, live seats
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- Course outlinesSyllabi from past terms (UW login)
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