ECON 378Department of Economics
- Faculty
- Arts
- Last listed
- 1974–75
No longer offered. It’s in Waterloo’s scanned calendars from 1974–75 to 1974–75 (before that, 1969–70 used the number for Economics of Marketing Managemnt); the 1995–96 to 2023–24 calendars are on ucalendar.
The scanned calendars list it without a description; see each year below.
Check it elsewhere
In the scanned calendars
How it read in each calendar from 1969–70 to 1974–75, newest first. The text is OCR of the scanned pages; years whose wording matches are shown once, from the clearest scan. Each year links to its page on uwloo and to that page of the scanned PDF.
1974–75 1 calendar
Not in the 1970–71 to 1973–74 calendars.
1969–70 1 calendar
Another title: Economics of Marketing Managemnt, probably a different course under the same number (or a misread scan).
Descriptive study of marketing organization for principal products and industries-Price-output structures-Marketing variables and types of competition-Models of advertising and selling efforts—Models of pricing-Interactions between pricing and product diierentiation-Planning changes in the product: strategies of product introduction and improvement-Techniques of controlled experimentation.