BET 320Entrepreneurial Strategy
- Units
- 0.50
- Faculty
- Engineering
When it runs
- F24
- W25
- S25
- F25
- W26
- S26
- F26
- W27
- S27
Ran in 7 of the last 7 terms. Winter 2027: scheduled, 2 lecture sections. Spring 2027: schedule not out yet.
Once your "big idea" has been formulated, what is the best way to realize its potential? With whom should you partner? How do you protect your intellectual property? What is the optimal business model? The objective of this course is to provide an understanding of the commercialization process, with a specific focus on assessment of opportunities and development of an entrepreneurial business plan. Course content includes the importance of strategic partnerships, understanding the bases of competition, conducting industry and market level analyses, evaluating innovative ideas for commercial potential, business planning in a corporate context, intellectual property strategy, and strategic tools needed for launching new ideas.
Prerequisites
None listed.
Antirequisites
None listed.
Notes
- It is recommended that students should take BET 100 prior to this course.
Leads to
No course lists it as a requisite.
Fall 2026 sections
| Section | Class | Enrolled | Meets |
|---|---|---|---|
| LEC 001 | 4813 | 28 / 70 | T 18:30–21:20 |
Winter 2027 sections
| Section | Class | Enrolled | Meets |
|---|---|---|---|
| LEC 001 | 7957 | 0 / 70 | Th 18:30–21:20 |
| LEC 701 | 8147 | 30 / 9999 | Online or by arrangement |
Reviewed on UW Flow
83% liked it77% easy85% useful
From 54 ratings and 13 comments on UW Flow. The most helpful comments, quoted as written, without names. Read them all on UW Flow.
Lots of weekly readings. Be ready for discussions on these
Aug 2016 · liked it · 1 found this helpfulOn UW FlowRemove this
Found the course assignments very tedious because of the evaluation and feedback components. Otherwise its an online course that is fairly easy, but not something I would consider bird. The course concepts were very interesting and relevant, but the assessments felt like a chore.
Aug 2026 · didn’t like itOn UW FlowRemove this
I took it in person, and it wasn't a bird course for me. Maybe online was different but in person was not fun, and the grading was surprisingly strict
Oct 2025 · didn’t like itOn UW FlowRemove this
Like the last review - excellent and well-structured course. Not the easiest CSE, but it is taught well and has strong applications that can be used by students of all depts alike.
Jul 2025 · liked itOn UW FlowRemove this
Well structured course I took as an elective. It's not "bird" by definition but its not hard.
May 2025 · liked itOn UW FlowRemove this
Discussed on r/uwaterloo
45 posts and comments in 38 threads mention BET 320, October 2016 to December 2024. Quoted word for word, newest first; each reply sits under the post and the comment that started its branch. Search r/uwaterloo for newer posts.
Fall 2024
Fucked Up Real Bad on my (1a) 17 points, 8 comments
u/chaneltulip: “unless you need afm for a future course u should retake math135 to minimize course repeats. there is a maximum number of unusable course attempts in cs”
u/Adorable-Bug768: “So since i need a 1.0 credits in Social Sciences (SS). Would you recommend I don't retake AFM 101, and take ECON 101 and BET 320? Both of these courses are a 0.5 cred in Social Sciences.”
Winter 2024
BET courses over coop 4 points, 1 comment
u/Dazzling_Recover4179: “… Based on the course descriptions, BET300, 320, and 340 seem the most applicable to learning about startups. But they're only offered in person next term. BET210, 350, and 360 are offered online but don't seem to be as relevant to what I want to learn. …”
Fall 2023
How is BET 320? 1 point, 4 comments
u/RTSx1: “Has anybody taken BET 320 recently (online or in person)? What are the assessments like/how is the course?”
Spring 2023
BET 320 vs BET 100 1 point, 1 comment
u/anonymouspotato223: “I know this question has been asked before but ngl there wasnt a proper response. Im looking for a course where I can get a high mark while also learning something in the process. BET 320 has mod reviews but it say its reccomended to do bet 100. thanks.”
Winter 2023
BET 320 1 point, 3 comments
u/jelly_99: “Anyone take BET 320, if so how was it? It mentions that BET 100 is recommended before taking BET 320, how strongly would you recommend following this? Would it be possible to get a good mark in 320 without taking 100 in the past? Thanks!”
Fall 2022
ECON 102 / BET320 1 point, 0 comments
BET 430 (Sales Fundamentals) vs BET 320 (Entrepreneurial Strategy) 5 points, 9 comments
u/Association-Fancy: “anyone took either courses? or knows the difference between them? How hard are they? I need to make a decision regarding which one to take so any help would be much appreciated”
Spring 2022
BET320/340 1 point, 1 comment
u/WorriedSpinach8541: “I'm taking BET 320 this term, and this is my first BET course. Tbh, I think you'll be fine. Provided you pay attention in the class and do all the readings sincerely. Hope this helps : )”
Winter 2022
BET 320 2 points, 1 comment
BET 320 vs BET 300? 2 points, 3 comments
u/CarusinKid: “… BET 320 seems a bit more interesting but I haven’t taken BET 100 which is a recommended prerequisite for 320. Does anyone have any input on these two courses and if I will have issues with 320 if I haven’t taken 100? …”
BET 320 0 points, 0 comments
u/lavendercandy19: “Anyone taking BET 320 right now, or have taken it in the past w David Rose? Please comment or pm!”
Some “useful” arts or STEM faculty courses to take? 6 points, 12 comments
“Edit: you all have been incredibly helpful, thank you ╰(´︶)╯♡ I’m currently a 2nd yr Legal Studies and English (RMPC) student who’s about to take some courses for the first time irl this spring …”
u/SmoothSayingSam: “… and Interaction ENGL 204: Designing Digital Video MGMT 244: Introduction to Marketing BET 320: Entrepreneurial Strategy”
Check it elsewhere for Fall 2026
- Undergraduate Calendar, 2026–27The official entry
- Requirements for Fall 2026Waterloo’s requisite checker
- Schedule of Classes, Fall 2026Instructors, rooms, live seats
- Quest Class SearchWhere you enrol
- Course outlinesSyllabi from past terms (UW login)
- UW FlowStudent ratings and reviews
- WClassesPast sections back to 2004, and who taught them